Serena Hotel CEO highlights tourism opportunities at PTM


KARACHI, (DNA) – Aziz Boolani, CEO Serena Hotels, was the keynote speaker at the Pakistan Hospitality Conference, held as part of the Pakistan Travel Mart 2018 at the Expo Center Karachi. Mr. Boolani highlighted the immense opportunities in the tourism industry for Pakistan as the country is blessed with natural, historical and cultural assets.DNA 05-01

Pakistan Travel Mart (PTM) is a travel and tourism expo held annually to connect all stakeholders of mobility in Pakistan with key stakeholders from the travel, tourism and hospitality industries taking the lead to promote inbound, outbound and domestic travel in Pakistan.

The Serena Hotels pavilion at the PTM had representatives of the Serena properties in Islamabad, Faisalabad, Quetta, Swat, Gilgit, Hunza, Shigar, Khaplu, Kabul, Dushanbe and Khorog to share the various facilities and attractions of the properties with visitors.

Mr. Sardar Ali Shah, Minister Education, Culture, Tourism Government of Sindh, visited the Serena pavilion where he met the Serena management and appreciated their efforts to showcase the best of Pakistan. Mr. Atif Khan, Minister for Tourism KPK, also graced the Serena display and discussed future tourism projects with CEO Serena Hotels.

Mr. Jahangir Khan, squash legend and brand ambassador for Serena Hotels, and Mr. Shehzad Roy, singer, social worker and humanitarian, visited the Serena stall to the delight of their fans and appreciated the efforts of Serena Hotels in promoting tourism, culture, sports and adventure in Pakistan. Mr. Mobeen Ansari, the renowned photographer, talked about the importance of tourism in the economy of the country and applauded Serena Hotels in their efforts to strengthen the tourism in Pakistan.

Serena Hotels has properties across Asia and Africa and has been the recipient of awards at the World Travel Awards for four consecutive years.