ISLAMABAD, SEP 09 (DNA) — Continuing its unwavering commitment to community service and disaster relief at first phase, Serena Hotels has dispatched two truckloads of essential food supplies under its Jazba-e-Khidmat initiative to support flood-affected areas of Baltistan Region, this relief effort will directly assist 175 households across three districts:
72 households in Skardu District
44 households in Shigar District
59 households in Ghanche District
Each family will receive food rations bag and basic hygiene kit to help them recover from the hardships caused by recent flooding. This initiative is part of Serena Hotels’ broader Corporate Social Responsibility (CSR) efforts, focused on uplifting vulnerable communities in times of need.
“Jazba-e-Khidmat is more than a relief program, it reflects our deep-rooted values of compassion and service,” said a spokesperson for Serena Hotels. “We are committed to standing with our communities during challenging times and doing our part to rebuild lives with dignity and hope mention in the press release by General Manager North.”
Serena Hotels continues to collaborate with local authorities and stakeholders to ensure aid reaches the most affected areas promptly and efficiently. Serena Hotels is renowned not only for its excellence in hospitality but also for its dedication to community development and sustainability. Through various CSR initiatives, Serena strives to create a lasting positive impact in the regions where it operates. — DNA
